Make an impact with corporate gifts: case study

March 06, 2019 by Christine Frith
Make an impact with corporate gifts: case study

Sending a well-chosen gift to your clients can be an excellent advert for your business or product launch. However, it needs to be done right to make an impact. In this case study, our client asked us to wrap and deliver over 500 corporate gifts to their key contacts. Here’s how we did it.

Starting the project

Generally we start by asking questions to work out the perfect gift for our audience. However, in this case our client had already chosen the gifts they wished to send. We arranged purchase and delivery of these to our Hertfordshire office, and researched the most timely and cost-effective method for posting the finished packages.

Personalisation

The 500+ gifts were going to staff across a few different companies, and our client wanted the wrapping of each gift to align with the branding of that company. To achieve this, we considered the brand colours for each company and selected luxury ribbon in an appropriate colourway. We also produced greetings stickers for each company to introduce the gift, and placed these on each item.

Sustainable materials 

Corporate wrapping projects invariably require a large amount of materials, and Hour Hands is committed to selecting eco-friendly papers and trimmings wherever possible. For this project we chose paper and ribbons from a sustainable source, opting for sleek black paper finished with a luxurious, hand-tied ribbon in the appropriate brand colour. Clear sticky dots are our top tip for speedy wrapping, helping our experienced team make short work of the tower of gifts (with some festive music and treats to help get us in the Christmas spirit)!

Postage & packing

Each beautifully wrapped package was encased in bubble wrap for protection and sealed inside a cardboard postage box. Our client provided a database of addresses and we produced personalised address labels for each box. Finally, we arranged delivery details with the Royal Mail and transported all packages to our local post office.

Delivery

The project was a great success, with all gifts delivered in good time for Christmas. Check out our clip below that shows the wrapping process.

Corporate gifting all wrapped up

What did our client think? 

“Hour Hands were simply excellent. They catered for a massive 500+ gift-wrapping job in a matter of days, taking all the pain out of delivering and postage too. Our client said they were beautifully wrapped in good quality paper and ribbons, and also well packaged/protected for the postal system. Thank you to Liz, Christine and staff – will use again next year.”

Max, London

Of course, corporate gifts aren’t just for Christmas! If you’re planning a launch event or similar activity then beautifully packaged gifts, products or goody bags could be perfect for your audience. Contact us to find out more.